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5 Tool CFO: Demystifying the Rest of Business for the Analytical Leader

What is going on with Sales, Marketing, and Exit Metrics? Get out of your “CFO Box” and become a better leader!

This blog and content is dedicated to helping us think multi-dimensionally and outside of our strict CFO walls. I was lucky enough to gain this insight, even when I didn’t know I needed it, and I’m going to share with you the thinking around topics that may seem foreign to New CFOs (or some CFOs who have not approached these subjects before).

Sales! Marketing! Exit Metrics and Add backs!
If you’re like I was, these things are either foreign or totally against your “principles” (I’m a dedicated value investor, so the idea of valuing a company on comps grates me to no end, but I’ve learned to use it)!

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Highly acclaimed by industry critics and audiences alike, 5 Tool CFO includes a myriad of essential information that is guaranteed to help and inspire new CFOs (or grisled vets). This new digital publication is available anytime, and is easily accessed on any type of device. Simply fill out your information below to download your own free copy today!

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Sales theory communicated the way a CFO can make sense of it. In this download you’ll learn:- Why activity metrics are so important, even when they seem counterintuitive to results (your author once described them as “the dumbest shit I’ve ever heard”)- Understanding values for each “Activity”- Rethinking the most important concept in business (heck, capitalism), “incentives”.

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